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Collection Two is Coming Soon

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My ads have full lore now…

#bts #photoshoot #streetwear #newzealand #wool #woolace #smallbusiness #sustainability

My ads have full lore now…

#bts #photoshoot #streetwear #newzealand #wool #woolace #smallbusiness #sustainability

Just tryna make shoelaces interesting (because they are)

The bts of the final lace of Collection Two, the # 009

Collection Two drops May 15th!

#steaddi #woolace #bts #photoshoot #woolace #wool #smallbusiness #streetwear

Just tryna make shoelaces interesting (because they are)

The bts of the final lace of Collection Two, the # 009

Collection Two drops May 15th!

#steaddi #woolace #bts #photoshoot #woolace #wool #smallbusiness #streetwear

Plum tree laces! Take a deeper look into how we made the final lace in our new collection, the 009

Best one yet perhaps?

Collection Two drops May 15th!
More than a shoelace

#steaddi #streetwear #newzealand #wool #woolace #shoes #smallbusiness #sustainability #ecodye #fashion

Plum tree laces! Take a deeper look into how we made the final lace in our new collection, the 009

Best one yet perhaps?

Collection Two drops May 15th!
More than a shoelace

#steaddi #streetwear #newzealand #wool #woolace #shoes #smallbusiness #sustainability #ecodye #fashion

An ancient treasure or simply a shoelace? Maybe it’s both. The final lace of Collection Two is here.

# 009

Collection Two drops May 15th
More than a shoelace

#steaddi #streetwear #newzealand #wool #woolace #shoes #smallbusiness #sustainability

An ancient treasure or simply a shoelace? Maybe it’s both. The final lace of Collection Two is here.

# 009

Collection Two drops May 15th
More than a shoelace

#steaddi #streetwear #newzealand #wool #woolace #shoes #smallbusiness #sustainability

Steaddi April was all go, from filming to making it was a jam packed month, and we saw some tangible success because of it!

Excited to carry the momentum into may with collection two dropping on May 15th :)

What would you rate your April out of 114?

Steaddi April was all go, from filming to making it was a jam packed month, and we saw some tangible success because of it!

Excited to carry the momentum into may with collection two dropping on May 15th :)

What would you rate your April out of 114?

Laces with plum leaves, nature is pretty cool.

Shoutout to my grandparents who stepped up to act in the ad that I couldn’t get filmed the day before haha, legends.

Collection Two drops May 15th!
More than a shoelace

#steaddi #newzealand #streetwear #wool #woolace #shoes #smallbusiness #sustainability #ecodye

Laces with plum leaves, nature is pretty cool.

Shoutout to my grandparents who stepped up to act in the ad that I couldn’t get filmed the day before haha, legends.

Collection Two drops May 15th!
More than a shoelace

#steaddi #newzealand #streetwear #wool #woolace #shoes #smallbusiness #sustainability #ecodye

Shhh keep it quiet…

#008 drops with the rest of Collection Two- May 15th.

More than a shoelace

#steaddi #woolace #newzealand #wool #fashion #smallbusiness

Shhh keep it quiet…

#008 drops with the rest of Collection Two- May 15th.

More than a shoelace

#steaddi #woolace #newzealand #wool #fashion #smallbusiness

Eucalyptus shoelaces?!

Yesterday we unveiled our second shoelace of Collection Two, made with a super cool leaf.

Collection Two drops May 15th
More than a shoelace

#steaddi #streetwear #newzealand #wool #woolace #shoes #smallbusiness #sustainability #ecodye #fashion

Eucalyptus shoelaces?!

Yesterday we unveiled our second shoelace of Collection Two, made with a super cool leaf.

Collection Two drops May 15th
More than a shoelace

#steaddi #streetwear #newzealand #wool #woolace #shoes #smallbusiness #sustainability #ecodye #fashion

Can changes break the news?

The second shoelace of Collection Two is here, the 007.

Shop Collection Two May 15th

#steaddi #streetwear #wool #woolace #shoes #smallbusiness #fashion #sustainablity

Can changes break the news?

The second shoelace of Collection Two is here, the 007.

Shop Collection Two May 15th

#steaddi #streetwear #wool #woolace #shoes #smallbusiness #fashion #sustainablity

I made them dinner afterwards I swear

Collection Two drops May 15th!

#steaddi #newzealand #streetwear #photoshoot #smallbusiness #woolnz

I made them dinner afterwards I swear

Collection Two drops May 15th!

#steaddi #newzealand #streetwear #photoshoot #smallbusiness #woolnz

Red cabbage shoelaces?

Now that we have revealed the #006 it’s time to dive into the…lore?

Collection Two drops May 15th

#steaddi #ecodye #smallbusiness #woolace #newzealand #shoes #sustainability

Red cabbage shoelaces?

Now that we have revealed the #006 it’s time to dive into the…lore?

Collection Two drops May 15th

#steaddi #ecodye #smallbusiness #woolace #newzealand #shoes #sustainability

The first shoelace of Collection Two is here
Dyed with red cabbage
Shop it on May 15th

Collection Two
More than a shoelace

#steaddi #streetwear #wool #woolace #shoes

The first shoelace of Collection Two is here
Dyed with red cabbage
Shop it on May 15th

Collection Two
More than a shoelace

#steaddi #streetwear #wool #woolace #shoes

Is this a good idea? Let us know ⬇️

Collection Two Drops May 15th

#shoelaces #wool #streetwear

Is this a good idea? Let us know ⬇️

Collection Two Drops May 15th

#shoelaces #wool #streetwear

We are giving away some free stuff!

If you can successfully guess how many shoelaces are in this jar (INDIVIDUAL NOT PAIRS) we will hook you up with a llford Sprite 35-II Reusable Film Camera, and four pairs of shoelaces of your choice.

To enter;

1. Follow us @steaddiwear
2. Tag a friend and submit your guess in the comments eg. @steaddiwear 69
3. Post on your story to double your chances* (see more details below)

You can enter as many times as you want BUT you must tag a new person each time.

*In the result of multiple people with the same correct guesses we will spin a wheel to determine a winner. During this stage, if you have posted on your story we will add in a free entry to double your chances of winning

Winner will be drawn on the 12th of May, entries close 12PM that day.

Good luck!

#giveaway #steaddi #woolace #wool #streetwear #smallbusiness

We are giving away some free stuff!

If you can successfully guess how many shoelaces are in this jar (INDIVIDUAL NOT PAIRS) we will hook you up with a llford Sprite 35-II Reusable Film Camera, and four pairs of shoelaces of your choice.

To enter;

1. Follow us @steaddiwear
2. Tag a friend and submit your guess in the comments eg. @steaddiwear 69
3. Post on your story to double your chances* (see more details below)

You can enter as many times as you want BUT you must tag a new person each time.

*In the result of multiple people with the same correct guesses we will spin a wheel to determine a winner. During this stage, if you have posted on your story we will add in a free entry to double your chances of winning

Winner will be drawn on the 12th of May, entries close 12PM that day.

Good luck!

#giveaway #steaddi #woolace #wool #streetwear #smallbusiness

The setup vs the shot! The neighbours were looking at us funny.

Some BTS from our most recent Ad for collection two! Watch the full video on the reel before this.

Hope you are rocking with the collection two rollout so far!

#steaddi #woolace #newzealand #streetwear #photoshoot #setupvsshot

The setup vs the shot! The neighbours were looking at us funny.

Some BTS from our most recent Ad for collection two! Watch the full video on the reel before this.

Hope you are rocking with the collection two rollout so far!

#steaddi #woolace #newzealand #streetwear #photoshoot #setupvsshot

May 15th save the date!

Had a lot of fun making this video, thanks to all that were apart of it!

More details coming soon over the next 3 weeks. We will reveal a closer look at each shoelace, each one featuring its own trailer.

Keep your eyes peeled for a giveaway dropping soon as well!

MORE THAN A SHOELACE
Collection two on it’s way

#steaddi #woolace #newzealand #streetwear #shoes #wool #photoshoot

May 15th save the date!

Had a lot of fun making this video, thanks to all that were apart of it!

More details coming soon over the next 3 weeks. We will reveal a closer look at each shoelace, each one featuring its own trailer.

Keep your eyes peeled for a giveaway dropping soon as well!

MORE THAN A SHOELACE
Collection two on it’s way

#steaddi #woolace #newzealand #streetwear #shoes #wool #photoshoot

No Dominic’s were hurt in the making of this video.

Take a look at the shoot for our most recent ad of collection two!

The first look at collection two drops Thursday!

#photoshoot #steaddi #newzealand #streetwear #wool #woolace #sustainability #smallbusiness

No Dominic’s were hurt in the making of this video.

Take a look at the shoot for our most recent ad of collection two!

The first look at collection two drops Thursday!

#photoshoot #steaddi #newzealand #streetwear #wool #woolace #sustainability #smallbusiness

How interesting can a shoelace be?

More interesting than you think, especially when it’s made from wool.

Get ready for collection two, dropping soon

#morethanashoelace #steaddi #newzealand #streetwear #wool #sustainability

How interesting can a shoelace be?

More interesting than you think, especially when it’s made from wool.

Get ready for collection two, dropping soon

#morethanashoelace #steaddi #newzealand #streetwear #wool #sustainability

We can still be friends…right?

Hope you are enjoying beginning the collection two roll out! I’m excited to also share a new website with you all dropping on the 22nd :)

If you like the content send it to a mate, give it a like, tell Instagram people like it :))

PSA; Georgia actually has Woo Lace’s in real life don’t worry guys

#newzealand #streetwear #steaddi #wool #woolace

We can still be friends…right?

Hope you are enjoying beginning the collection two roll out! I’m excited to also share a new website with you all dropping on the 22nd :)

If you like the content send it to a mate, give it a like, tell Instagram people like it :))

PSA; Georgia actually has Woo Lace’s in real life don’t worry guys

#newzealand #streetwear #steaddi #wool #woolace

What’s the boldest thing you can bet?

Collection two, coming soon.

#newzealand #steaddi #woolace #wool #streetwear

What’s the boldest thing you can bet?

Collection two, coming soon.

#newzealand #steaddi #woolace #wool #streetwear

It’s a wrap on March! Pretty good Steaddi month which will build into an even better April! The countdown to collection 2 begins!

What would you rate your month out of 84?

It’s a wrap on March! Pretty good Steaddi month which will build into an even better April! The countdown to collection 2 begins!

What would you rate your month out of 84?

We are excited to announce the first three laces of collection 2! Dyed with your favourite kiwi staples.

Shop them online now!

#aprilfools

We are excited to announce the first three laces of collection 2! Dyed with your favourite kiwi staples.

Shop them online now!

#aprilfools

Do your shoes look this good? The answer is probably no.

Woo Lace #001. X Nike Jordan 1 Turbo Green

📸 Featuring the one and only @dylan.lazz

#smallbusiness #laceswap #sneakerhead #steaddi

Do your shoes look this good? The answer is probably no.

Woo Lace #001. X Nike Jordan 1 Turbo Green

📸 Featuring the one and only @dylan.lazz

#smallbusiness #laceswap #sneakerhead #steaddi

Watch along and have a boogie to some jazz 🕺

Collection 1 was good, Collection 2 will be better (hopefully).

#smallbusiness #sustainabledesign #sustainablefashion #newzealand #steaddi

Watch along and have a boogie to some jazz 🕺

Collection 1 was good, Collection 2 will be better (hopefully).

#smallbusiness #sustainabledesign #sustainablefashion #newzealand #steaddi

Laces aren’t the answer to everything… but maybe they are

Collection 1 is down to less than 10 pairs , shop them now before there is no Woos left.

Laces aren’t the answer to everything… but maybe they are

Collection 1 is down to less than 10 pairs , shop them now before there is no Woos left.

We are excited to announce that from Friday you will be able to find the Woo Lace Collection 1 in the @autuni shop.

Thanks heaps to AUT Shop for the opportunity, go check it out when you can, our display is pretty cool.

Shop the last few pairs of collection 1 online now and get ready for collection 2 updates soon!

#steaddi #aut #newzealand #autuni

We are excited to announce that from Friday you will be able to find the Woo Lace Collection 1 in the @autuni shop.

Thanks heaps to AUT Shop for the opportunity, go check it out when you can, our display is pretty cool.

Shop the last few pairs of collection 1 online now and get ready for collection 2 updates soon!

#steaddi #aut #newzealand #autuni

You never know what could be hiding underneath…

Shop the remainder of collection 1 now.

#sustainablefashion #streetwear #shoes #newzealand #steaddi

You never know what could be hiding underneath…

Shop the remainder of collection 1 now.

#sustainablefashion #streetwear #shoes #newzealand #steaddi

Whatchu know about wool?! Hopefully more now than you did before reading this post…

Wool is EPIC join the team before the call you a bandwagon 👹✌️

Whatchu know about wool?! Hopefully more now than you did before reading this post…

Wool is EPIC join the team before the call you a bandwagon 👹✌️

Ahhh Feb, not our best month as a business but the show goes on👹 What would you rate your Feb?

#smallbusiness #entrepreneur #sustainablefashion #streetwear

Ahhh Feb, not our best month as a business but the show goes on👹 What would you rate your Feb?

#smallbusiness #entrepreneur #sustainablefashion #streetwear

Happy international women’s day!

Thank you to all the amazing women that have helped make Steaddi what it is today. I appreciate you all and hope you know how appreciated you are.

Happy international women’s day!

Thank you to all the amazing women that have helped make Steaddi what it is today. I appreciate you all and hope you know how appreciated you are.

More than a shoelace.

——————————————-
#sustainablefashion #streetwear #smallbusiness #wool

More than a shoelace.

——————————————-
#sustainablefashion #streetwear #smallbusiness #wool

The # 001, Collection 1

Modelled on @lostboys.archives

#shoes #streetwear #wool #fashion #laceswap

The # 001, Collection 1

Modelled on @lostboys.archives

#shoes #streetwear #wool #fashion #laceswap

Can’t let gang know I fw wholesome posts

Can’t let gang know I fw wholesome posts

This post was a nice chance to reflect back on how we got to where we are now, for those of you been following since Day 1, you know all this but hopefully if you haven’t, you learned something after reading.

Excited for more in the future!

Peace ✌️

#smallbusinessowner #entrepreneur #universitylife #design

This post was a nice chance to reflect back on how we got to where we are now, for those of you been following since Day 1, you know all this but hopefully if you haven’t, you learned something after reading.

Excited for more in the future!

Peace ✌️

#smallbusinessowner #entrepreneur #universitylife #design

Let’s dive a bit deeper into our packaging 😎 Very riveting stuff I know you guys like the voiceovers a lot 👹

#packaging #sustainability #steaddi #streetwear #newzealand

Let’s dive a bit deeper into our packaging 😎 Very riveting stuff I know you guys like the voiceovers a lot 👹

#packaging #sustainability #steaddi #streetwear #newzealand

The stars of the show ⭐️ Shop our full range of Woo Laces online with the link in our bio!

Which lace is your favourite?

The stars of the show ⭐️ Shop our full range of Woo Laces online with the link in our bio!

Which lace is your favourite?

Mordants play an important role on the dyeing process for the Woo Lace and I’m going to try create my own.

I hope you enjoy my influencer-esque voice over

#ecodye #welovenzwool #wool #sustainability #steaddi

Mordants play an important role on the dyeing process for the Woo Lace and I’m going to try create my own.

I hope you enjoy my influencer-esque voice over

#ecodye #welovenzwool #wool #sustainability #steaddi

Some more dye tests using eucalyptus leaves! Thoughts on the colour? What should I dye with next?

#ecodye #sustainability #streetwear #wool #steaddi

Some more dye tests using eucalyptus leaves! Thoughts on the colour? What should I dye with next?

#ecodye #sustainability #streetwear #wool #steaddi

The art of shoes; a series where we match our laces with staple shoes, starting with the Dunk Low Reverse Papa Bear.

Released in 2021, this shoe was a homage to the 2006 Dunk High which retailed for just $75USD and explored the use of new materials, featuring a fluffy side panel.

The 2021 rendition doesn’t feature this same experimental properties but plays homage in a sleek way that creates a staple shoe.

Are you a fan of the reverse papa bear? Let us know below!

#shoes #dunks #sneakerheads #wool #laceswap

The art of shoes; a series where we match our laces with staple shoes, starting with the Dunk Low Reverse Papa Bear.

Released in 2021, this shoe was a homage to the 2006 Dunk High which retailed for just $75USD and explored the use of new materials, featuring a fluffy side panel.

The 2021 rendition doesn’t feature this same experimental properties but plays homage in a sleek way that creates a staple shoe.

Are you a fan of the reverse papa bear? Let us know below!

#shoes #dunks #sneakerheads #wool #laceswap

It’s hard to believe this green leaf manages to make such a vibrant orange but I promise you it does! It feels weird leaving it in a clearly yellow/green liquid and then all of a sudden it’s orange.

Added bonus with the eucalyptus dyeing is you end up with a beautiful smell too :)

Dyeing is cool! What should we do next?

#ecodye #wooldyeing #wool #newzealand #steaddi

It’s hard to believe this green leaf manages to make such a vibrant orange but I promise you it does! It feels weird leaving it in a clearly yellow/green liquid and then all of a sudden it’s orange.

Added bonus with the eucalyptus dyeing is you end up with a beautiful smell too :)

Dyeing is cool! What should we do next?

#ecodye #wooldyeing #wool #newzealand #steaddi

Woo Lace, COLLECTION 1

- Made with New Zealand strong wool
- Dyed with materials such as onion skins & red cabbage
- Tipped with cellulose acetate plastic

Shop them all on our website.

Woo Lace, COLLECTION 1

- Made with New Zealand strong wool
- Dyed with materials such as onion skins & red cabbage
- Tipped with cellulose acetate plastic

Shop them all on our website.

Let’s lace up some shoes! Yeah or nah to the #001s with this pair?

#shoes #newzealand #steaddi #fashion #streetwear

Let’s lace up some shoes! Yeah or nah to the #001s with this pair?

#shoes #newzealand #steaddi #fashion #streetwear

It’s not too late to send that risky Instagram post. If it doesn’t work out I will give you a free pair of laces (not really).

Happy valentines, my Steaddi fellas 💌

#valentine #smallbusiness #steaddi

It’s not too late to send that risky Instagram post. If it doesn’t work out I will give you a free pair of laces (not really).

Happy valentines, my Steaddi fellas 💌

#valentine #smallbusiness #steaddi

The loop is back for January! A bit late let’s pretend we aren’t halfway through Feb (wtf how did that happen).

A bit of a slower Steaddi month, but wanted to share regardless!

#business #smallbusinessowner #theloop #steaddi

The loop is back for January! A bit late let’s pretend we aren’t halfway through Feb (wtf how did that happen).

A bit of a slower Steaddi month, but wanted to share regardless!

#business #smallbusinessowner #theloop #steaddi

Rahhh- an inactive period through January but not quiet by any means. Getting back to posting consistently from here on out 🫡

I’ve got heaps of cool content to share with you guys, from behind the scenes of our packaging creation, new dye colours & some pretty cool product photography.

Hope you guys keep riding with me, I’m excited to share :)

#wool #smallbusiness #newzealand

Rahhh- an inactive period through January but not quiet by any means. Getting back to posting consistently from here on out 🫡

I’ve got heaps of cool content to share with you guys, from behind the scenes of our packaging creation, new dye colours & some pretty cool product photography.

Hope you guys keep riding with me, I’m excited to share :)

#wool #smallbusiness #newzealand

Introducing The Loop!

Thanks to everyone for rocking with us this month!

Here’s a recap of what I got up to, hope you enjoy!

Looking forward to some more things to come in January :)

Was your month better than mine?

Introducing The Loop!

Thanks to everyone for rocking with us this month!

Here’s a recap of what I got up to, hope you enjoy!

Looking forward to some more things to come in January :)

Was your month better than mine?

We had to come through with something for Boxing Day! Better late then never 😎 For the next two hours a free pair of laces is ON US with every order placed!

Thanks so much for an awesome last couple weeks team, hope everyone had a great Christmas and makes the most of this little deal 🫶

We had to come through with something for Boxing Day! Better late then never 😎 For the next two hours a free pair of laces is ON US with every order placed!

Thanks so much for an awesome last couple weeks team, hope everyone had a great Christmas and makes the most of this little deal 🫶

Let’s have another look at the basic lace and COLLECTION ONE! Shop these all now!

Which is your fav from COLLECTION ONE?

#woolnz #sheep #woolace #streetwear #shoes #newzealand

Let’s have another look at the basic lace and COLLECTION ONE! Shop these all now!

Which is your fav from COLLECTION ONE?

#woolnz #sheep #woolace #streetwear #shoes #newzealand

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